Perfect Days

Hirayama is content with his life as a toilet cleaner in Tokyo. Outside of his structured routine, he cherishes music on cassette tapes, books, and taking photos of trees. Through unexpected encounters, he reflects on finding beauty in the world.

Kaguya

Under the impetus of the 75th anniversary of the bamboo top-handle bags, the House presents a contemporary retelling of an ancient Japanese story entitled ‘Taketori Monogatari (The Tale of the Bamboo Cutter).’ Makoto Nagahisa stages the plot of finding oneself, along with true love, in a Tokyo betwixt and between reality and a dream. Dressed in looks from the Gucci Love Parade collection, Hikari Mitsushima, Aoi Yamada, and Eita Nagayama star in the story shedding a new light on the Gucci Bamboo 1947 and Gucci Diana Beloved lines.

Clothes in Conversation

Six of Japan’s emerging design talents collaborate with six models with diverse personalities and bodies, some accompanied by wheelchairs and prosthetic limbs. The Quest: to push the limits of fashion as we know it.