Hyped!

The idea for Hyped! is that the film shall convey the feeling of ultimate excitement. We are trying to focus more on how fun snowboarding actually is, not how hard it is. People can expect seeing their favorite Nitro riders riding stuff that the viewer hopefully can relate to more. Instead of only showing the best tricks on the perfect locations (we will show that as well), we are trying to show how the Nitro riders are snowboarding when all pressure is off. The goal is to capture that feeling you get when you are riding with your best frien...

Depth Perception

What happens when you take a Young Gun, a veteran, some chick and this other guy and drop them off in the middle of the snow-coated Canadian wilderness with a few boards and enough lenses to make even Marilyn Monroe blush? We wanted to find out. And so we did all that. Then we made Depth Perception. The film invites you to join Austen Sweetin, Travis Rice, Robin Van Gyn and Bryan Fox on an expedition. It'n to learn about nature. An expedition to ride some of the best backcountry on the planet. And, occasionally, an expedition to violently f...

The Snowboarder Movie: SFD

SFD is not just a saying. It’s a movement. An ideology. An approach. A choice made deliberately to dedicate one’s life to snowboarding’s counter-culture philosophy. Last winter, SNOWBOARDER Magazine hand-picked sixteen riders whom we believed to encompass this philosophy and sent them around the world to make the best snowboard movie of the year. From Japan to Canada and the United States to Europe, the SFD crew found the deepest powder, the darkest city streets and the most pristine park jumps to showcase their world-renowned skills on and ...

28 Winters: A Story About Nitro Snowboards

There is more to winter than cold, short and dark days – there is a group of people who live for the winter and the opportunities it provides for having fun. Nitro is not your normal company, it´s a family and a collective on a mission to spread the joys of snowboarding to as many people as possible. 28 WINTERS captures the heritage, the team, and the current state of Nitro Snowboarding by showcasing the many different personalities within the family, featuring Nitro Co-Founder Thomas Delago, Marcus Kleveland, Eero Ettala, Elias Elhardt, Au...

Nitro - Hyped

People

PEOPLE is a new collaboration of riders and filmers from Mack Dawg Productions. Directed by Pierre Minhondo and Justin Eeles. This newly formed collective combines the talents, attitude, and fun-loving folks from such films as kidsKNOW’s “Burning Bridges,” and Neoproto’s “Some Kinda Life”. Learn, watch, and follow these PEOPLE as they show you real snowboarding in their own form. From our cities to yours, look forward to watching: Jon Kooley, Justin Hebbel, Nima Jalali, Jordan Mendenhall, Curtis Woodman, Mitch Nelson, Bryan Fox, Etienne Gi...